Wacom, The Magic Hat

During the Campaign Development class in 2016, I created a 360-degree campaign for Wacom. Wacom is an incredible tool for creativity and imagination where everything can happen. The main idea of the campaign is to attract new customers.

Target Audience: Creative Teenagers and their parents

The campaign includes:
1. Posters
2. Magazine Ad
3. Bus shelter
4. Billboard
5. Guerrilla Marketing
6. 30-second TV Ad
7. Social Networks Promotional (360-degree video on FB and YouTube)
8. Event